What early business adoption can teach us
An early snapshot shows why training and workflow changes deserve attention alongside the tools.
Save PDF / Print opens your browser’s print options. Choose “Save as PDF” for a copy.
The evidence
This early BTOS study documents reported business AI use and expectations during 2023–2024. It describes applications such as marketing automation and data analysis, together with changes to training, workflows, and supporting technology. It provides historical context for how businesses began integrating AI.
- Reported use differed by business size, age, and industry.
- Implementation involved people, processes, and supporting technology.
- Some tasks changed, while few surveyed businesses reported AI-related employment reductions.
What this means for your business
Use this paper to explain the foundations of adoption: a tool purchase is one part of a broader business change. A Chamber workshop could help owners map a workflow, identify training needs, and define a measurable pilot. That workshop design is our interpretation, not a finding tested by this study.
What this study cannot establish
These observations are historical. The older core question referred to AI in producing goods or services; later wording broadened to any business function. Do not join old and new rates into an uninterrupted growth series without addressing that change.
What training or workflow change must accompany your next AI purchase?